Brandon Barton, CEO of Bite, explains why the company’s self-ordering kiosks are taking over restaurants across the country and how they are helping Dig.
Blog
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Craveworthy Media—Brandon Barton: Exploring the Future of Restaurant Technology
Key Takeaways
- The O’Neal Secret Family Menu: A Big Win for Bite and Big Chicken
- Maximizing Digital Opportunities for Small Chain Restaurants
- A Maniacal Focus on Franchisees Unit Level Economics
Brandon Barton, CEO of Bite, recently joined host Gregg Majewski of Craveworthy Brands, on the Room For Seconds podcast to discuss the transformative impact of technology in the restaurant industry. From innovative digital kiosks to the role of AI in delivery services, Barton shares his insights on how technology is reshaping the dining experience, particularly for smaller chains looking to stay competitive.
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From Hidden Menus to Silly GIFs, Fast Food Kiosks are Getting a Fun Rebrand
Shaquille O’Neal’s fast casual chain, Big Chicken, is leading the charge on making ordering at the kiosk a lot more entertaining.
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Portillo’s Launches First Kiosk Test in Chicago Market
Portillo’s Inc. has launched its first kiosk prototype with Bite in its home Chicago market and plans to expand it.
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Bite Execs Talk Technology And Accessibility In The Food Industry In Interview
Learn about the streamlined ordering process at California Fish Grill with the use of kiosks. Bite’s technology aims to make ordering more efficient and accessible for all, offering features like language options, screen readers, and adjustable kiosks.
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Thanx Announces Strategic Partnership with Bite
Thanx, a leading guest engagement and retention platform for restaurants, announced a strategic partnership with Bite, the leading provider of intelligent kiosk solutions for fast-casual and quick-service restaurants.
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California’s $20 Minimum Wage Spurs Kiosk Demand at Fast Food Restaurants
Quick-service chains in California are turning to automation tools to boost revenue and cut labor costs in response to the new wage increase.
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Bite CEO: Self-Service Kiosks Meet Shopper Demand for Click-and-Mortar™ Retail
Self-service kiosks are emerging as a way to give Click-and-Mortar™ consumers what they want, Bite CEO Brandon Barton said.
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4 Ways Restaurants Can Add AI To Their Operations
The technology can help employees improve customer satisfaction, cook food to a brand’s standards and accurately refill inventory, executives say.
AI is arguably the hottest technology in the restaurant space, with many operators exploring applications to ease pressure from inflation and rising labor, food, and occupancy costs.
“The whole use of AI at restaurants is accelerating,” said Brandon Barton, CEO of Bite, which makes AI-powered food-ordering kiosks.
Many executives think the hype around AI is warranted. White Castle Vice President Jamie Richardson, for example, said the technology holds “unlimited” potential to improve operations, as well as employee and guest experience.
But adopting AI requires “patience and perseverance — and a focus on remembering the larger goal you are trying to achieve,” he wrote in an email. That’s been White Castle’s experience with its Julia system, which communicates with drive-thru customers through SoundHound’s voice recognition software.
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Exclusive: Inside Wiz’s acquisition of Gem Security
A former private equity associate, Zach Ranen seems just as comfortable listing off seven-syllable sugar substitutes as talking about buyouts and balance sheets. As the cofounder of the protein bar company David, he gets to do both in equal parts.